Retirement Rebellion

Video Brief - Video Course

Retirement Rebellion

Retirement Rebellion is an online course run by mindset mentor and Emmy award winning producer George Jerjian. This unique 8 part course is designed to help retirees change the way they feel about retirement. It challenges the conventional approach to retirement with an aim to create a new life purpose, passion and prosperity.

Filmed over a number of weeks in the Cadogan Hotel in Knightsbridge, London, I was able to spend a lot of time with George and we developed a great relationship. His professional approach to the project made the whole process a joy to be a part of. The hotel was a beautiful location to film in and provided a stunning backdrop to the finished films.

90% of web consumers say a video helps them make decisions
85% of businesses used video as a marketing tool in 2020
93% of marketers who use video say that it’s an important part of their marketing strategy.
The number of businesses that use video as a marketing tool has increased by 41% since 2016.
91% of marketers feel video is more important for brands in light of the coronavirus pandemic.
86% of video marketers say video has increased traffic to their website.
83% of video marketers say video has helped increase the average time their visitors spend on page.
94% of video marketers say video has helped increase user understanding of their product or service.
84% of video marketers say video has helped them generate leads.
78% of video marketers say video has directly helped increase sales.
87% of video marketers say video, in general, gives them a good return on their investment.
96% of people have watched an explainer video to learn more about a product or service.
84% of people say that they’ve been convinced to buy a product or service by watching a brand’s video.
79% of people say they’ve been convinced to buy or download a piece of software or app by watching a video.
When asked how they’d most like to learn about a product or service, 69% said they’d prefer to watch a short video.
People are twice as likely to share video content with their friends than any other type of content.
69% of non-video marketers say they expect to start using video as a marketing tool in 2021.
More than 99% of people who use video for marketing say they’ll continue using video in 2021.
89% of video marketers plan to include YouTube in their 2021 video marketing strategy.
Previous
Next

source: wyzowl.com/video-marketing-statistics